Tag Archives: pinterest

January 29, 2016

Podcast

Social Sound Bite: Lessons from the Wendy’s-Burger King Twitter Feud

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-42.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a fun story: a Twitter feud between Wendy’s and Burger King, which provided …


July 3, 2015

Podcast

Social Sound Bite: Pinterest Launches Buyable Pins

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-24.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a new announcement from Pinterest. The social bookmarking giant’s new buyable pins feature …


May 1, 2015

Podcast

Social Sound Bite: Pinterest Makes Scheduling Posts Simple

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-16.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a couple of new features on Pinterest. As a driver of 40% of …


April 18, 2013

Content Marketing

9 Forms of Visual Content You Need to Know About

visual content

Social networks like Facebook, Instagram, Twitter, and Pinterest are hungry for visual content. Many of these platforms have been designed to highlight graphics, and with the opportunity to share insights, information, or even a laugh, it’s time that all brands …


March 21, 2013

Social Spotlight

New Pinterest Features Enhance Strategy & Analytics

new pinterest features

Pinterest took the social scene by storm after launching its beta in 2010. Now the network that drives more traffic than Google+, YouTube, and LinkedIn combined has made some major changes to their platform that impact brands in a positive …


August 13, 2012

Social Spotlight

9 Winning Pinning Strategies for Brands on Pinterest

With comScore clocking Pinterest’s growth rate at 4,000%, it remains the fastest growing social network in the world. With all of these new users jumping on board and pinning their hearts out, how can you ensure that your brand’s products …


May 14, 2012

Community Management

When to Follow-Back

Recently my friend John Morgan, author of Brand Against the Machine, received a direct message calling him a diva on Twitter for not following someone back. When John talked about this on Google+, I noted that I have a similar …


January 26, 2012

Interview / Social Media Strategy

The Scoop on Ben & Jerry’s Social Media (Interview)

For decades Ben & Jerry’s has been creating innovative flavors and exceptional experiences. In recent years, the Vermont-based ice cream company has used social media to scoop up customer delight far and wide. Mike Hayes, Integrated Marketing Specialist at Ben …


Chobani Builds Loyalty with Social Media (Interview)

During a recent Twitter discussion on brands using social media effectively, someone mentioned Chobani greek yogurt. I chimed in noting that I could really use one as I’d just finished a run. Moments later Chobani popped into our conversation offering …