Tag Archives: Blogging
How to Listen for Brand Advocates with Mack Collier
http://traffic.libsyn.com/onbrand/Mack_Collier_On_Brand.mp3Podcast: Play in new window | Download“It takes time to cultivate relationships.” Mack Collier has been cultivating relationships for a long time. The social media strategist, speaker, and author has been blogging for 12 years and has hosted the Twitter … 
Why Better Blogging Still Makes a Better Brand with Maddy Osman
http://traffic.libsyn.com/onbrand/Maddy_Osman_On_Brand.mp3Podcast: Play in new window | Download“I think 2016 is the year of the blog.” And Maddy Osman knows a thing or two about brands and blogging. That’s because she’s the force behind not one but two blog brands. Her …
7 Blogging KPIs You Should Be Tracking to Measure Success
So, you’ve tackled your writer’s block and established a strong content strategy with some of Nick’s blogging tips. You’re consistently producing quality content. You’re on a roll! Don’t stop there. Whether you’re blogging to increase brand awareness, establish thought leadership, or …
10 Years of Blogging: Lessons Learned, Looking Ahead
“I’ve been blogging for … well, 10 years exactly.” I found myself saying this phrase during a client meeting and was taken a back. It’s true. I have been blogging for 10 years. Almost to the day. I published my …
5 Strategies for Writing Compelling Marketing Headlines
We’re all guilty of it. We spend hours writing and obsessing over every word in our blog posts, newsletters, and press releases and then quickly wrap things up with the headline. Unfortunately, according to the “Father of Advertising” David Ogilvy, …
Why You’re Stuck for Blog Ideas – And What to Do About It
It’s been a week already. Where did the days go? You know you need to update your blog regularly – it’s what all of the experts say – but you’ve just plain run out of ideas. No matter how hard …
How Do You Find Time to Blog?
http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode39.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed a question from Tyler Scott via Twitter who asked, “How do you find the time to blog?” We all know that creating content …
If You Only Do One Thing Online …
It’s one of the most exciting times to be in marketing. It’s also one of the most frustrating as there are many “shiny” new platforms, apps, and ways to engage with your community. It can be hard to keep track …
Can You Have Too Many People Working on Your Blog?
http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode14.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed a question we received last week after our first Content Marketing Boot Camp in Cedar Rapids: “Can you have too many people working …
6 Top Content Marketing Challenges and How You Can Overcome Them
If you’re like most marketers, chances are pretty good that you’re utilizing some form of content in your marketing mix. In fact, recent studies from the Content Marketing Institute and MarketingProfs show that content marketing is being used by at …
