Tag Archives: twitter
Social Sound Bite: Why Social Platforms Don’t Want to Be ‘Social’
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-59.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a recent article from Adweek, which noted that social platforms like Facebook, Snapchat, … 
Social Sound Bite: Is Twitter in Trouble?
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-57.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed the latest news out of Twitter. And it’s not super great. With a …
Social Sound Bite: Why You Should Pay Attention to Pokemon Go
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-55.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed … Pokemon Go! Love it or hate it (and folks seem squarely in …
Do You Have an Instagram Strategy? (You Should!)
For the first time in four years I’m not teaching social media marketing to MBAs at the University of Iowa over the summer (fear not — the class will be back this fall). When you teach a topic like social …
Social Sound Bite: Instagram Has Twice the Daily Users as Snapchat
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-53.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed some new numbers that Instagram shared this week. The popular Facebook-owned social network …
Social Sound Bite: Snapchat Overtakes Twitter in Daily Use
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-52.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a shocking new stat about Snapchat’s use numbers. This past week, Bloomberg reported …
6 Steps to Help Your Brand Become a Twitter Thought Leader
When confronted with the topic of Twitter, most people throw up their arms and say they just don’t get it. Marketing departments at businesses are not all that different in this regard. Both parties struggle when it comes to how to use …
Social Sound Bite: Twitter Prepares to Drop Their 140-Character Limit
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-40.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a topic we’ve been hearing a lot about over the past few months. …
Social Sound Bite: Twitter Sharing Drops 11% in a Month
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-38.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed some new data on social media sharing that Twitter will want to take …
Sidecar Uses Social Media in the Battle for Ride-Share Market Share
With gorilla-sized Uber controlling the majority of the ride-sharing market, competitors such as Sidecar must get creative with their marketing. With 20,000 Facebook likes, 14,000 Twitter followers, and just over 1,000 Instagram followers, Sidecar’s social presence is relatively small (Uber’s …
