Last Friday, the curtain went down on another successful Social Brand Forum here in the heart of the heartland at our new home, the historic Englert Theatre in beautiful downtown Iowa City. Once again, the Midwest’s premier digital marketing event presented …
It’s hard to believe that Social Brand Forum 2015 is less than three months away. As we get closer to this industry-leading digital marketing experience, we wanted to take a moment and share some special announcements including new speakers, new sponsors, and an …
http://traffic.libsyn.com/onbrand/March_Zeitgeist.mp3Podcast: Play in new window | DownloadEach month as part of the On Brand podcast, we take a look back on the month that was. We reflect on the brand builders we chatted with here on the podcast and also …
As we’re seven months out from Social Brand Forum 2015, we wanted to start sharing the line-up of speakers for this industry-leading digital marketing experience. This year’s event takes place on October 15-16 at the historic Englert Theatre in downtown Iowa City. …
http://traffic.libsyn.com/onbrand/Tom-Webster-On-Brand.mp3Podcast: Play in new window | Download“Your brand is not something you create. It’s a story that is told by you and your customers. It’s a co-creation.” As part of his role at Edison Research, Tom Webster spends a lot of …
With another year behind us and a new year on the horizon, digital marketers are looking ahead with excitement. As new technology, tools, and trends emerge, we thought it might be useful to ask some of the industry’s brightest thought …
There’s more to social media than just Facebook and Twitter. New networks are emerging left and right. You don’t just have to start that blog you’ve been pestered about. Now you have to be a full-blown content creator. I know …
Last month’s announcement of shake-ups in Google’s structure has the industry doing a collective head scratch over what Google is up to, particularly whether or not it spells the end of the Google+ social network. And, while none of us …
With another year behind us and a new year on the horizon, digital marketers are looking ahead with excitement. As new technology, tools, and trends emerge, we thought it might be useful to ask some of the industry’s brightest thought …
I have an announcement so big I couldn’t wait until after next week’s Social Brand Forum to roll it out. The news? I’ve started a podcast. It’s been on my mind for awhile as podcasting has enjoyed a renaissance of …