Tag Archives: jason falls

April 1, 2013

News & Events

Social Brand Forum 2013 Dates and Speakers Announced

social brand forum

We have some exciting news to share. Since last fall’s first ever Social Brand Forum, which brought national social media thought leaders to Iowa’s Creative Corridor, we’ve been thinking about what would come next. This spark was further ignited last …

September 27, 2012

Book Review

Why Email Marketing Needs a Rebel’s Guide (Book Review)

When more stories about what’s new and trendy get reported more often than other stories with relevant and sometimes contradictory data, we blame the “file drawer effect” — as in these other stories get “left in the drawer.” This is …

July 23, 2012

News & Events

Exploring Minneapolis with Jason Falls & a Team of Experts

As readers here know, I’m in the throes of planning Iowa’s premier social media marketing event — the Social Brand Forum. However, next month I’m proud to be speaking at what promises to be a powerful event August 16-17 as …

June 21, 2012

Social Media Strategy

The Myth of One-Size Fits All Social Media

I have a big head. Not in the sense that I am particularly arrogant but in the literal sense that I have a larger noggin than most. That’s why when shopping for hats I’m often skeptical of labels promising that …

March 5, 2012

Interview / Strategy

SXSW Expert Advice: The One Thing You Need to Remember

Each year, SXSW Interactive draws nearly 20,000 attendees from as many as 63 countries throughout the world to Austin to consume over 900 conference sessions. Given these mind-blowing statistics, it’s no surprise that SXSW is a major event in the …

September 26, 2011

Book Review / Social Media Strategy

Cut Through the BS on Social Media (Book Review)

There are a lot of books about social media on the market today and coming soon to a bookstore or Kindle near you. But if you’re looking for a book with unmatched tone that cuts through the abstract, fluffy BS …