Tag Archives: podcasting

December 20, 2021


Unplugging for the Holidays with Ginni Saraswati

ginni saraswati on brand

Ginni Saraswati is the owner and founder of Ginni Media and the Podcast Accelerator. Her work helps organizations and individuals tell their stories through podcasting. While we talked about podcasts a lot, we also spent some time talking about why it’s important to unplug for the holidays and how to do that. Enjoy—and happy holidays from the On Brand podcast!

December 17, 2018


Building an Audience for Your Personal Brand with Case Kenny

http://traffic.libsyn.com/onbrand/Case_Kenny_On_Brand.mp3Podcast: Play in new window | Download“Hold off until you have something to write home about.” As a podcaster and branding thought leader, Case Kenny offered insights on personal branding that many miss. Namely focus — both on your brand …

March 16, 2018


Social Sound Bite: Why Your Brand Should Be Podcasting

social sound bite

http://traffic.libsyn.com/onbrand/180315_SS.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed some new podcast listenership data courtesy of the Infinite Dial 2018 study from Edison Research …

January 9, 2015


Social Sound Bite: 2015 Social Media Predictions

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-1.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a few of the prominent 2015 social media predictions and digital marketing trends …

December 22, 2014

Content Marketing

11 Marketing Podcasts That You Should Be Listening To

11 marketing podcasts

Like many this year, I’m nursing a binge-listening hangover after blasting through the hit podcast Serial. The engaging, serialized (get it?) investigation of a 1999 murder from Sarah Koenig and the producers of This American Life left as many questions …

March 24, 2014


How Often Should You Podcast?


http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode21.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed a question from one of our recent Content Marketing Boot Camps: “How often should you podcast” What a great question! Let’s chat about …