Tag Archives: instagram for brands

Nick Westergaard

By Nick Westergaard on July 13, 2016

Social Spotlight

Do You Have an Instagram Strategy? (You Should!)

instagram strategy

For the first time in four years I’m not teaching social media marketing to MBAs at the University of Iowa over the summer (fear not — the class will be back this fall). When you teach a topic like social …



Nick Westergaard

By Nick Westergaard on December 24, 2012

Social Spotlight

Introducing Instagram for Brands – A Free Ebook for You

instagram ebook cover

We have a free gift just for you! With a new Instagram user each second, it’s hard for brands to ignore the potential impact of this channel as part of their digital mix. Get the basics on Instagram, see examples of …


Nick Westergaard

By Nick Westergaard on November 8, 2012

Social Spotlight

Should Brands Care About Instagram Profiles on the Web?

Should Brands Care About Instagram Profiles on the Web?

This week saw an exciting development from Instagram. The funky photo-sharing social site took a step away from their mobile-only roots — where they’d been named the App Store’s App of the Year and garnered record Android downloads — by …


Nick Westergaard

By Nick Westergaard on March 12, 2012

Social Spotlight

Picture Perfect: 12 Brands Who Are Rocking Instagram

We all know Instagram is a lot of fun. This iOS photo-sharing app with easy filters and addictive social sharing already boasts over 15 million users and was recently named ‘app of the year’ by Apple’s App Store. As businesses …


Why Instagram Matters for Brands

There’s been a lot of talk about Instagram lately. Specifically what, if any, role the photo-sharing app should have as businesses build brands online. As new networks crop up left and right from Google+ to Pinterest to Path it’s easy …