Tag Archives: edison research

March 16, 2018

Podcast

Social Sound Bite: Why Your Brand Should Be Podcasting

social sound bite

http://traffic.libsyn.com/onbrand/180315_SS.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed some new podcast listenership data courtesy of the Infinite Dial 2018 study from Edison Research …


February 23, 2018

Podcast

Social Sound Bite: Facebook Use Down for the First Time in 10 Years

social sound bite

http://traffic.libsyn.com/onbrand/180223_SS.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed some new data from Edison Research’s Infinite Dial study showing that Facebook use …


March 24, 2017

Podcast

Social Sound Bite: Which Social Networks Are Used Most Often

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-69.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City — Jerry and I discussed the latest social media insights from the 2017 Infinite Dial study from Edison …


March 30, 2015

Podcast

March 2015 Brand Zeitgeist: #RaceTogether, New Social Trends

march brand zeitgeist

http://traffic.libsyn.com/onbrand/March_Zeitgeist.mp3Podcast: Play in new window | DownloadEach month as part of the On Brand podcast, we take a look back on the month that was. We reflect on the brand builders we chatted with here on the podcast and also …


March 13, 2015

Podcast

Social Sound Bite: Why Meerkkat Matters

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-10.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a new social app on the block. It’s called Meerkat and it allows users to …


March 2, 2015

Podcast

How to Co-Create Brands with Tom Webster

tom webster on brand

http://traffic.libsyn.com/onbrand/Tom-Webster-On-Brand.mp3Podcast: Play in new window | Download“Your brand is not something you create. It’s a story that is told by you and your customers. It’s a co-creation.” As part of his role at Edison Research, Tom Webster spends a lot of …


February 27, 2015

Podcast

Social Sound Bite: Facebook Is NOT Dead to Young People 12–24

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-8.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed new data from Edison Research on social media usage among Americans age 12–24. …


October 8, 2012

News & Events

Introducing My New Podcast – The Work Talk Show

I have an announcement so big I couldn’t wait until after next week’s Social Brand Forum to roll it out. The news? I’ve started a podcast. It’s been on my mind for awhile as podcasting has enjoyed a renaissance of …


June 14, 2012

Social Media Strategy

The 8 Social Habits Brands Need to Know About

There’s not enough good research out there today. This fact is sad but true. It’s especially true in the social media space, where junk research and sensational headlines abound (example — earlier this week The Wall Street Journal forecasted Facebook’s …


May 28, 2012

Social Spotlight

Why You Should Care About Twitter (Even If You’re Not on It)

I speak to groups about social media marketing a lot. The audience make-up can vary greatly when it comes to social adoption from very advanced marketers looking to take their activity to the next level to small businesses trying to …