Tag Archives: #ALSicebucketchallenge

September 22, 2014

Marketing Integration / Strategy

The Impact of Video on Nonprofit Fundraising

nonprofit video

This summer, the ALS Ice Bucket Challenge exploded across the World Wide Web as millions of people took to Facebook to post videos of themselves asking their peers to donate to the ALS Association. The Ice Bucket Challenge donations reached …


August 22, 2014

Podcast

Stop Hating on the Ice Bucket Challenge

social-brand-chat

http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode36.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed the growing online phenomenon of the ALS Ice Bucket Challenge. The movement, in which people challenge one another to donate to ALS or dump …