Hello Blogosphere!


October 20, 2005

I’m here!!!

I hope to use this blog to share my thoughts on marketing communications in our upside-down world where all of the rules have changed and it’s eat or be eaten. [LITERARY REFERENCE ALERT:] I think it was James Thurber who said, “It is better to have some of the questions than all of the answers.” I think I’ll rip ‘ol Jim off and call that my thesis for this blog. I don’t have all of the answers but I do think having a thoughtful discussion about the state of marketing is the only way to stay afloat.

Stay tuned. Profound thoughts to come!

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is a strategist, speaker, educator, and author of Brand Now: How to Stand Out in a Crowded, Distracted World and Get Scrappy: Smarter Digital Marketing for Businesses Big and Small. He is the Chief Brand Strategist at Brand Driven Digital, an educator at the University of Iowa, and host of the On Brand podcast. More about Nick.