Josh Kaufman proposes a new type of business education that I think is worth looking at. Maybe, I’m partial to his theory since I consider myself a graduate of his new school. The Point? Josh sums it up best in …
A few years back, me and probably two or three other people watched a short-lived series called Sports Night. It followed the on- and off-camera goings on at a Sports Center-like show. One of my favorite arcs centered on a …
A WesterBlog first: Well done Microsoft! Recently they posted a parody of what the iPod box would have looked like had their team designed it. “It was an internal-only video clip commissioned by our packaging team to humorously highlight the …
If so, watch Seth Godin’s speech to the staff at Google. Sit back and enjoy this master class in which one of my favorite marketing gurus covers everything from the fall of the TV Industrial Complex to Permission Marketing and …
Recently I read the late management guru Peter Drucker’s classic, The Effective Executive. It more than lives up to its reputation as the definitive work on the subject of self-management and is worth reading and then stepping back and remembering …
In Seth Godin’s recent book, All Marketers Are Liars (a must read), he included a unique item in the appendices. At the end of his great book, he included the titles of several other great books. One was the Tom …