Tag Archives: #socialbrand16
Understanding Native Advertising and Content with Melanie Deziel
http://traffic.libsyn.com/onbrand/Melanie_Deziel_On_Brand.mp3Podcast: Play in new window | DownloadWhat sets apart good branded content? “Strategic tools, storytelling, and understanding your objectives.” Melanie Deziel helps brands and publishers better understand the shared goals and potential wins that are possible through native advertising. She’s …