Tag Archives: social media crisis communications

October 24, 2016


Creating a Crisis-Ready Brand with Melissa Agnes

http://traffic.libsyn.com/onbrand/Melissa_Agnes_On_Brand.mp3Podcast: Play in new window | Download“It’s not about crisis preparedness. It’s about how culture approaches challenges.” Social media has created a powerful new dynamic for brands of all shapes and sizes. When things are going great, it can be …

July 22, 2015

Customer Service

Employee Brand Ambassadors: Strengthening Customer Service

customer service

The lines between customer experience and marketing are becoming increasingly blurred, most notably in interactions on social media. As marketers, we might think the space is best used for brand storytelling or lead generation. However, if your organization is also using …