Brand-Driven Community at BarcampICR

August 13, 2011

I was thrilled to speak at the first ever BarcampICR in Iowa City. I talked about my passions — branding and social media. More specifically, I shared how we can use social media to build Brand-Driven Communities. There were also tons of great talks from exciting area innovators. Here’s a slightly edited video of my talk.

You can view my slides from the event below (though they don’t make a ton of sense without me standing next to them).

What was your favorite part of BarcampICR? If you’re interested, you can learn more about me as speaker.

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is a strategist, speaker, educator, and author of Brand Now: How to Stand Out in a Crowded, Distracted World and Get Scrappy: Smarter Digital Marketing for Businesses Big and Small. He is the Chief Brand Strategist at Brand Driven Digital, an educator at the University of Iowa, and host of the On Brand podcast. More about Nick.