On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed some of the lessons that brands small and large can glean from the President’s very social State of the Union address. We also reviewed new data on which forms of content are most effective at reaching B2B tech buyers. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week’s show.
“When I first started, I shared a cubicle with Jerry.” Yes. That Jerry. Mike Hayes began his career at Ben & Jerry’s sharing space with the company’s legendary co-founder and he — like everyone on the team — has been living the brand ever since. On this week’s episode of On Brand, we had the opportunity to ask Mike what this means.
by Nick Westergaard on January 16, 2015
by Laura Cyrek on January 14, 2015
by Nick Westergaard on January 12, 2015
by Nick Westergaard on January 9, 2015
by Sarah Moy on January 7, 2015
by Nick Westergaard on January 5, 2015
by Nick Westergaard on January 1, 2015
by Nick Westergaard on