Nick Westergaard

By Nick Westergaard on August 3, 2015

Podcast

Brand Unity vs. Uniformity with Josh Miles

josh miles

“Great brands demonstrate unity not uniformity.” Branding is a tricky topic. It’s both an art and a science. It’s about consistency yet not being so consistent that your story suffers. It’s this narrow space that Josh Miles navigates every day. As principal of the Indianapolis-based firm MilesHerndon, he works with organizations of all sizes to build better brands. I couldn’t wait to get wonky with a fellow brand builder on this week’s episode of the On Brand podcast. 


Nick Westergaard

By Nick Westergaard on July 31, 2015

Podcast

Social Sound Bite: Hunting Lions Is Just Bad for Business

social sound bite

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a recent item in the news. Minnesota dentist Walter Palmer probably wishes he never killed one of Zimbabwe’s most beloved lions. The Internet will never let him forget, as negative reviews of his business flooded Yelp and various social outlets. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week’s show.