Nick Westergaard

By Nick Westergaard on July 17, 2017

Podcast

Creating Brand Homes with Experience Expert Christian Lachel

christian lachel on brand

“We create experiences that touch the heart.” In our increasingly digital world, it may surprise some to learn that creating engaging physical experiences for brands is still a priority for marketing leaders. Christian Lachel is an architect of these experiences through his work at BRC Imagination Arts creating “homes” for brands like Ford and Jameson. We explored all of this and more on this week’s On Brand podcast.


Nick Westergaard

By Nick Westergaard on July 3, 2017

Podcast

Brand Leadership Through Employee Engagement with Michael Brenner

michael brenner on brand

“As marketing leaders, we have to give up control.” As CEO of Marketing Insider Group, author Michael Brenner knows a thing or two about marketing and leadership. With a career ranging from startups to SAP and Nielsen, Brenner helps organizations understand how they can build a better brand by answering the tough questions on strategy and leadership. We discussed all of this and more on this week’s episode of the On Brand podcast.