Tag Archives: yelp

September 7, 2016

Marketing Integration

3 Tips for Winning at Brand Awareness in Your Own Backyard

If you’ve ever walked in downtown Iowa City (or any other city, really) you’ve probably seen them. The chalkboard signs outside cafes and restaurants, announcing the specials of the day, or amusing passersby with humorous drawings or clever quotes. You …


July 31, 2015

Podcast

Social Sound Bite: Hunting Lions Is Just Bad for Business

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-26.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a recent item in the news. Minnesota dentist Walter Palmer probably wishes he …