Tag Archives: twitter for business

May 20, 2015

Social Media Strategy

Social Media for Business: How to Know Which Networks Work Best

social media

Facebook is a social media platform of the past. Today’s users are utilizing Snapchat and Instagram, so there’s no need to invest time and resources in Facebook and Twitter. These are statements I’ve recently heard and, while we could easily …

July 23, 2009

Social Spotlight

Twitter for Business 101

Twitter is blissfully simple. It’s a 140-character micro-blogging service where you follow others’ updates while others follow yours. However this simplicity can leave many businesses in the dark on where to start. As I’ve mentioned before, we tweet for our …

Why You Need a Social Media Strategy Not a Checklist

Years ago I worked for a small educational publishing company. As I sat down to begin work on what would ultimately be the first of my two complete overhauls of the company’s website, I remarked to a colleague that this …