Tag Archives: star trek
The On Brand Thanksgiving Special with Joseph Jaffe
My guest this week is … me! Specifically, I’m sharing a recent interview I did with Joseph Jaffe for his innovative web series CoronaTV. I’m calling this our Thanksgiving Special because to me this was a very special conversation. We talked about some of my favorite things like branding and Star Trek and the communication secrets of the U.S. presidents. It was a lot of fun. I hope you enjoy it and please be sure to check out Joseph Jaffe’s CoronaTV on your favorite social networks. Happy Thanksgiving! 
Inspiring Your Brand’s Fan Culture with David Meerman Scott
http://traffic.libsyn.com/onbrand/David_Meerman_Scott_On_Brand_2.mp3Podcast: Play in new window | DownloadWhat do the Grateful Dead and Harry Potter have in common? Both have huge fandoms that include author David Meerman Scott and his daughter Reiko Scott respectively. “Our thesis was this—are the lessons of …
What Star Trek Can Teach Us About Performing a Brand Reboot
Let me make it clear going out the gate that this post is largely inspired by me coming off of a nerd’s dream weekend as a new Star Trek movie was released (and a season finale of Doctor Who to …
