Tag Archives: social responsibility

Nick Westergaard

By Nick Westergaard on June 24, 2019

Podcast

Why Brands Have a Responsibility to Do Good with Alexandra Dimiziani

alexandra dimiziani on brand

http://traffic.libsyn.com/onbrand/Alexandra_Dimiziani_On_Brand.mp3Podcast: Play in new window | Download“I started out struggling with doing business and doing good. It’s always presented as this zero-sum game. And it doesn’t have to be.” Alexandra Dimiziani has spent her career building iconic brands such as …


The Scoop on Ben & Jerry’s Social Media (Interview)

For decades Ben & Jerry’s has been creating innovative flavors and exceptional experiences. In recent years, the Vermont-based ice cream company has used social media to scoop up customer delight far and wide. Mike Hayes, Integrated Marketing Specialist at Ben …