Tag Archives: social media staffing
How to Align Communications: Making the Most of Your Marketing
We’re all familiar with the saying, get the most bang for your buck. The same thought process should apply to your communication strategy. No matter the size of the organization, there’s a trend when it comes to communicating across all … 
Social Media Unicorns + Monica Lewinsky Joins Twitter
http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode41.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed a question from Marina Byezhanova, who told us that one of her biggest social media staffing challenges was finding the right people. Let’s chat …
Inside Hy-Vee’s Social Media Command Center
As social media continues to become an increasingly critical brand touch point, many organizations are finding value in implementing a social media command center for listening and responding to customers’ needs. One such company is grocery chain Hy-Vee. Recently Larry …
How Soon Should Your Brand Respond on Social Media?
During a recent talk on social media engagement I was asked, “How soon should you respond to an issue on social media?” I replied, as everyone knows, that the optimal social media response time is 11 minutes, 3 seconds. Duh. …
