Tag Archives: social media policy
Social Sound Bite: Air Force Warns That “Loose Tweets Destroy Fleets”
http://traffic.libsyn.com/onbrand/Social-Sound-Bite-29.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed something of a throwback campaign. Hearkening back to the Navy’s World War II … 
Employee Brand Ambassadors: Strengthening Customer Service
The lines between customer experience and marketing are becoming increasingly blurred, most notably in interactions on social media. As marketers, we might think the space is best used for brand storytelling or lead generation. However, if your organization is also using …
How Should You Respond to a Social Media Mistake?
http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode45.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed a question spurred by several recent incidents in the news, “How should you respond to a social media mistake?” Whether you’re Dave & …
What Employers and Employees Need to Know About Social Media
For whatever reason, as a society, we like scary stories. Whether it’s generations-old campfire stories or urban legends about organ thieves, we can’t help ourselves. Like all things, the Internet has been an accelerant to these scary stories, especially when …
