Tag Archives: snapchat

January 18, 2016

Podcast

Why Think-Big Brands Need to Have Fun with Amy Schmittauer

amy schmittauer

http://traffic.libsyn.com/onbrand/Amy_Scmittauer_On_Brand.mp3Podcast: Play in new window | Download“It’s too possible to be personable.” Live streaming video via platforms such as Periscope and Snapchat have presented marketers with an amazing opportunity to deepen the relationships they have with their customers. However, many brands are …


July 24, 2015

Podcast

Social Sound Bite: Facebook Revenue Sharing Targets YouTube

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-25.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a new announcement from Facebook. While YouTube is the leading source for online …


June 5, 2015

Podcast

Social Sound Bite: Snapchat + Millennials, #SocialBrand15 Update

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-21.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed some new data on Snapchat use that reinforces why this is a social …


May 22, 2015

Podcast

Social Sound Bite: Snapchat Gets Political

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-19.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – we discussed how Former Maryland Governor Martin O’Malley teased his upcoming presidential campaign announcement with a Snapchat message. He’s …


March 30, 2015

Podcast

March 2015 Brand Zeitgeist: #RaceTogether, New Social Trends

march brand zeitgeist

http://traffic.libsyn.com/onbrand/March_Zeitgeist.mp3Podcast: Play in new window | DownloadEach month as part of the On Brand podcast, we take a look back on the month that was. We reflect on the brand builders we chatted with here on the podcast and also …


March 13, 2015

Podcast

Social Sound Bite: Why Meerkkat Matters

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-10.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a new social app on the block. It’s called Meerkat and it allows users to …


February 27, 2015

Podcast

Social Sound Bite: Facebook Is NOT Dead to Young People 12–24

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-8.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed new data from Edison Research on social media usage among Americans age 12–24. …


January 30, 2015

Podcast

Social Sound Bite: A New Snapchat Feature & Super Bowl Ad Pregame

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-4.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed the new Discover feature on Snapchat. We also offered some pregame commentary the upcoming Super …


June 16, 2014

Podcast

What Does ‘Everyone’s a Publisher’ Really Mean?

social-brand-chat

http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode31.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed a question from our recent Content Marketing Boot Camp in Madison: “What does the expression ‘everyone’s a publisher’ really mean?” This phrase gets tossed about …


March 17, 2014

Social Spotlight

Is Snapchat Worth Your Time?

snapchat for brands

If there’s one thing that the marketers I’ve spoken with over the past couple of months have most frequently asked, it’s, “Should we care about Snapchat?” It’s easy to go with the stock answer that today we all need to …