Tag Archives: robin fisher roffer

Nick Westergaard

October 23, 2017


Finding and Following Your Brand’s Purpose with Robin Fisher Roffer

http://traffic.libsyn.com/onbrand/Robin_Fisher_Roffer_On_Brand.mp3Podcast: Play in new window | Download“You’re only a brand if you have meaning beyond your name.” One of the more challenging questions I ask on a regular basis is, “How do you define what a brand is?” Strategist Robin Fisher …