Tag Archives: public relations

December 2, 2015

Strategy

5 Strategies for Owning Your Brand Communications

brand communications

Today’s communications outlets are flooded with information, constantly. As a communicator, it can be intimidating to know that you and your brand are competing against interesting and entertaining articles, videos, and social media every second. Yet we continue to devote …


June 23, 2014

Strategy

Is There Really No Such Thing As Bad Publicity?

bad press

There’s no such thing as bad publicity. (Right?) How often have you heard that? This adage gets tossed about cavalierly but if you take a step back and think about it — especially in today’s digitally driven zeitgeist — it’s …