Tag Archives: hug your haters
Social Brand Forum 2016 Recap: Photos, Slides, and More
Last Friday, the curtain went down on another successful Social Brand Forum here in the heart of the heartland at the historic Englert Theatre in beautiful downtown Iowa City. Once again, the Midwest’s premier digital marketing event presented a bold intersection … 
Customer Centricity Isn’t a Policy — It’s a Culture
Customer service demands online and offline have forever changed as a result of our always-on, everyone’s-a-publisher model. All the world’s a stage and how (or if) brands respond to customer complaints or even challenging questions is a critical component to reputation management. …
Customer Service Is the New Branding with Jay Baer
http://traffic.libsyn.com/onbrand/Jay_Baer_On_Brand.mp3Podcast: Play in new window | Download“Every single time you respond to a customer complaint it increases advocacy. Every time you don’t it decreases it.” Jay Baer would know. For his new book Hug Your Haters, Jay didn’t just write about …
