Tag Archives: gini dietrich

Nick Westergaard

October 13, 2014

News & Events

Stories & Slides from the 2014 MarketingProfs B2B Forum

mpb2b

Last week I had the pleasure of being a part of the 2014 MarketingProfs B2B Forum in Boston. This event brings together over 800 B2B marketers from every US state and several distant countries. Keynotes included Scott Stratten, danah boyd, and …


Macy Koch

June 11, 2014

News & Events

5 Reasons Why You Should Attend Social Brand Forum 2014

social brand forum

With two sold-out years of the Social Brand Forum behind us, we are excited to say that we’re making this year bigger and better than ever. The Midwest’s premier digital marketing event will again bring national speakers and industry thought …


Macy Koch

April 23, 2014

Strategy

Earned Media: The Case For Telling Better Stories Online

In the recent State of Media Report by Vocus, reporters revealed that they are quite likely to find stories or story ideas using social media. And while this is the case, there was an overwhelming response that most still prefer …


Macy Koch

April 2, 2014

Book Review

Spin Sucks: Is It Time to Change Your Story? (Book Review)

spin sucks book review

Sex sells. But unless you’re actually selling sex, it’s time to try something new. At least that’s one of the points that Gini Dietrich makes in her latest book, Spin Sucks. 


Nick Westergaard

December 30, 2013

Social Media Strategy

21 Experts on Which 2014 Social Media Trends to Watch

2014 social media trends

With another year behind us and a new year on the horizon, digital marketers are looking ahead with excitement. As new technology, tools, and trends emerge, we thought it might be useful to ask some of the industry’s brightest thought …


Nick Westergaard

September 9, 2013

News & Events

Social Brand Forum 2013 Announces Value-Packed Agenda

social brand forum

We are getting closer. At the end of next month, the Midwest’s premier digital marketing event – Social Brand Forum 2013 – will be here. As preparations continue, I have some exciting news to share today. 


Nick Westergaard

August 12, 2013

News & Events

Social Brand Forum 2013 Sneak Peek with Gini Dietrich

gini dietrich social brand forum

It’s hard to believe that we are just a few short months away from this fall’s Social Brand Forum at the Iowa River Landing in Coralville. Once again this event brings the best and brightest thought leaders in social media …


Nick Westergaard

April 1, 2013

News & Events

Social Brand Forum 2013 Dates and Speakers Announced

social brand forum

We have some exciting news to share. Since last fall’s first ever Social Brand Forum, which brought national social media thought leaders to Iowa’s Creative Corridor, we’ve been thinking about what would come next. This spark was further ignited last …