Tag Archives: facebook
Why Hashtags Matter
Recently the Internet has been abuzz with the announcement that Facebook will soon be adopting Twitter’s signature hashtag feature. Already embraced by networks such as Instagram, Tumblr, and Google+, many see this as a big development and a statement on … 
A Facebook Hack That Helps You Learn About Your Audience
Recently, at our Social Strategy Boot Camp in Des Moines, an audience member asked, “How do I know my market size or interests when it comes to social media?” One approach we’ve found useful in doing research for clients employs …
9 Forms of Visual Content You Need to Know About
Social networks like Facebook, Instagram, Twitter, and Pinterest are hungry for visual content. Many of these platforms have been designed to highlight graphics, and with the opportunity to share insights, information, or even a laugh, it’s time that all brands …
Iowa Department of Transportation Uses Social Media for Safety
For the Iowa Department of Transportation (DOT), having a few thousand extra sets of eyes on the roads can mean increased safety for all drivers. Because of this, the department has created a push for social media engagement that will …
Twitter’s New Vine App Redefines Video Content in Six Seconds
Last Thursday Twitter introduced Vine, an engaging new way to create and share concise mobile video content. Actually, Twitter announced their acquisition of Vine Labs and their signature app. Like all things Twitter, Vine is defined by its brevity. What …
What Does Facebook Graph Search Mean for Brands?
On Tuesday, Facebook announced a new feature to their billion-plus users — Graph Search. After heralding this exciting new announcement (video below) many were left wondering what Facebook Graph Search is beyond an enhanced search feature and what it means …
What Facebook’s EdgeRank Algorithm Means for Your Brand
Facebook has a dirty secret. You know that brand page you have where you’re hoping to attract some of Facebook’s 900 million users? You know, the one you put all of your blood, sweat, and tears into posting engaging content …
What the New LinkedIn Update Means for Your Brand
If you’ve been to LinkedIn lately, you’ve probably noticed that things look a bit different. While LinkedIn doesn’t have us addicted with the co-dependent ferocity of Facebook and Twitter, the executive-focused social network is proving to be a valuable space …
The 8 Social Habits Brands Need to Know About
There’s not enough good research out there today. This fact is sad but true. It’s especially true in the social media space, where junk research and sensational headlines abound (example — earlier this week The Wall Street Journal forecasted Facebook’s …
When Brands Collide: Facebook Buys Instagram
Earlier this week it was announced that Facebook had acquired funky photo-sharing app Instagram for a cool $1 billion in cash and stock. However, many in the digerati expressed fears about this acquisition, wondering if the giant in Menlo Park …
