Tag Archives: employee advocacy
Bringing the IBM Watson Brand to Life with Amber Armstrong
http://traffic.libsyn.com/onbrand/Amber_Armstrong_On_Brand.mp3Podcast: Play in new window | Download“We want to personify the Watson brand.” But how do you personify a machine? That’s one of the many challenges that Amber Armstrong faces on a daily basis as Director of Digital Amplification, Events, … 
Developing Brands with Purpose and Personality with Nathan Sinsabaugh
http://traffic.libsyn.com/onbrand/Nathan_Sinsabaugh_On_Brand.mp3Podcast: Play in new window | Download“Most brands don’t risk enough — there’s too much jargon and too little personality.” As a designer, brand builder, and agency president, Nathan Sinsabaugh has spent his career bringing design thinking and innovation to …
Using Employee Advocacy to Strengthen Brands with Greg Tirico
http://traffic.libsyn.com/onbrand/Greg_Tirico_On_Brand.mp3Podcast: Play in new window | Download“Your employees can be the biggest advocates your brand has.” However, you have to engage and enable their advocacy. That’s what Greg Tirico spends his time working with brands on. As the Senior Manager …
Can Facebook Influence Elections?
http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode43.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed the recent mid-term elections and the role that Facebook may be playing in influencing the outcome. We also took a question from Kayla …
