Tag Archives: dmscott

Nick Westergaard

January 6, 2020


Inspiring Your Brand’s Fan Culture with David Meerman Scott

david meerman scott on brand

http://traffic.libsyn.com/onbrand/David_Meerman_Scott_On_Brand_2.mp3Podcast: Play in new window | DownloadWhat do the Grateful Dead and Harry Potter have in common? Both have huge fandoms that include author David Meerman Scott and his daughter Reiko Scott respectively. “Our thesis was this—are the lessons of …