Tag Archives: design

Nick Westergaard

April 22, 2019

Podcast

How Brands Can Apply Design Thinking with Alain Sylvain

alain sylvain on brand

http://traffic.libsyn.com/onbrand/Alain_Sylvain_On_Brand.mp3Podcast: Play in new window | Download“People tend to see strategy and design as two separate things.” As the founder and CEO of Sylvain Labs, Alain Sylvain sits at the intersection of strategy and design. We discussed this including several …


Nick Westergaard

August 27, 2018

Podcast

Marty Neumeier Scrambles Up Business Books and Agile Strategy

marty neumeier on brand podcast

http://traffic.libsyn.com/onbrand/Marty_Neumeier_On_Brand_2.mp3Podcast: Play in new window | Download“A story lets you address problems in a very human way.” While traditional business books, textbooks, and case studies help us learn key concepts, they often miss what’s going on behind the scenes. The …


Nick Westergaard

April 4, 2016

Podcast

Why Having a Brand Filter Makes Decisions Easy at AWeber

mike smith on brand

http://traffic.libsyn.com/onbrand/Mike_Smith_On_Brand.mp3Podcast: Play in new window | Download“Your brand is more than your logo.” How many times have you heard something like this? If you’re a visual brand builder like Mike Smith, you probably find yourself saying this a lot. But …


Nick Westergaard

August 3, 2015

Podcast

Brand Unity vs. Uniformity with Josh Miles

josh miles

http://traffic.libsyn.com/onbrand/Josh_Miles_On_Brand.mp3Podcast: Play in new window | Download“Great brands demonstrate unity not uniformity.” Branding is a tricky topic. It’s both an art and a science. It’s about consistency yet not being so consistent that your story suffers. It’s this narrow space that …


Nick Westergaard

February 22, 2012

Design / News & Events

A Brand-Driven Blog Redesign

You may have already noticed but yesterday I quietly launched a redesign of my blog. To help with any whiplash you may have, I thought I’d take a moment and give you a quick tour. My purpose in all of …