Tag Archives: co creating brands
Why Your Brand Has to Align with Your Audience’s Personal Brand
http://traffic.libsyn.com/onbrand/David_Perlmutter_On_Brand.mp3Podcast: Play in new window | Download“You have to start the conversation by understanding who you’re having the conversation with.” As a professor and Dean at the College of Media and Communication at Texas Tech University, David D. Perlmutter spends …