Tag Archives: brand snapshot
Salvation Army Creates a Meaningful Message from a Simple Viral Debate
Ah, yes. Here we are again, on the cusp of another great internet phenomenon. This time, it’s a pair of legs. If you haven’t yet heard, Instagram user Hunter Culverhouse posted a photo of a pair of legs covered in … 
Sidecar Uses Social Media in the Battle for Ride-Share Market Share
With gorilla-sized Uber controlling the majority of the ride-sharing market, competitors such as Sidecar must get creative with their marketing. With 20,000 Facebook likes, 14,000 Twitter followers, and just over 1,000 Instagram followers, Sidecar’s social presence is relatively small (Uber’s …
How One Small Business Uses Social Media to Showcase Their Passion
Introduced in the 19th century and a staple of many childhoods, the bicycle is one of the most commonly used and familiar modes of transportation around. Americans have become so familiar with the vehicle that most of us never even …
Fast Food Chains Succeed on Social Media with Unconventionality
Taco Bell won the Ad Age Marketer of the Year Award in 2013, and for good reason. According to the publication, the chain posted an eight percent increase in US sales in 2012 (double the gains of McDonald’s). The launch …
