Tag Archives: airbnb
Why Brands Have a Responsibility to Do Good with Alexandra Dimiziani
http://traffic.libsyn.com/onbrand/Alexandra_Dimiziani_On_Brand.mp3Podcast: Play in new window | Download“I started out struggling with doing business and doing good. It’s always presented as this zero-sum game. And it doesn’t have to be.” Alexandra Dimiziani has spent her career building iconic brands such as … 
Developing Brands with Purpose and Personality with Nathan Sinsabaugh
http://traffic.libsyn.com/onbrand/Nathan_Sinsabaugh_On_Brand.mp3Podcast: Play in new window | Download“Most brands don’t risk enough — there’s too much jargon and too little personality.” As a designer, brand builder, and agency president, Nathan Sinsabaugh has spent his career bringing design thinking and innovation to …
Airbnb’s Social Strategy Shows the World May Not Be So Big After All
If you’re an avid traveler, there’s a good chance you’ve used Airbnb. Or at the very least you recall their hilariously odd campaign during the 2008 Presidential Election, when all anybody wanted for breakfast was either a box of Obama …
