Tag Archives: super bowl ads

February 5, 2017

News & Events

Monday Morning Ad Quarterback: The Best Ads of Super Bowl 51

best super bowl ads

The Super Bowl gives us a chance to see the season’s two best teams go head to head as we enjoy the company of friends and family while indulging in some of our favorite eats. However, many fans flock to …


February 17, 2016

Branding

Why Your Brand Has to Move

brand moving

In recent years, Super Bowl ads have become as watched as the game itself. We’ve come along way since Apple’s 1984 ad first alerted viewers that there was still something to see during the game’s commercial breaks.


February 7, 2016

News & Events

Monday Morning Ad Quarterback: The Best Ads of Super Bowl 50

super bowl ads

The Super Bowl gives us a chance to see the season’s two best teams go head to head as we enjoy the company of friends and family while indulging in some of our favorite eats (spicing it up this year …


February 1, 2015

News & Events

Monday Morning Ad Quarterback: The Best Ads of Super Bowl XLIX

super bowl ads 2015

The Super Bowl gives us a chance to see the season’s two best teams go head to head as we enjoy the company of friends and family while indulging in some of our favorite eats (buffalo wings and Leinies are …


January 30, 2015

Podcast

Social Sound Bite: A New Snapchat Feature & Super Bowl Ad Pregame

social sound bite

http://traffic.libsyn.com/onbrand/Social-Sound-Bite-4.mp3Podcast: Play in new window | DownloadOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed the new Discover feature on Snapchat. We also offered some pregame commentary the upcoming Super …


February 2, 2014

News & Events

Monday Morning Ad Quarterback: Super Bowl XLVIII

The Super Bowl gives us a chance to see the season’s two best teams go head to head as we enjoy the company of friends and family while indulging in some of our favorite eats (buffalo wings are the tradition …


February 4, 2013

News & Events

Monday Morning Ad Quarterback: Super Bowl XLVII

super bowl ads 2013

It’s that time of year again. A time when we gather around the TV for the Super Bowl with our family, friends, and some of the year’s most ill-advised food choices. However, an increasing percentage of the game’s multi-million viewers …


February 6, 2012

News & Events

Monday Morning Ad Quarterback: Super Bowl XLVI

It’s been a long standing tradition on this blog to provide post-game Brand-Driven Insights on the biggest ad game of the year — the Super Bowl. This year I thought I’d hone my focus just a bit. Instead of picking …


February 7, 2011

News & Events

Monday Morning Ad Quarterback: Super Bowl XLV

Now that the dust and the tweets have settled here’s my take on the best ads from Super Bowl XLV. First — car ads were back in a big way in 2011. As reported last week, there were many more …


January 31, 2011

Advertising

Why Super Bowl Ads Still Matter

A few years back, I sat in on a meeting with co-workers discussing whether or not to exhibit at a large national conference. The ROI wasn’t clear for starters. Plus we were a medium-sized fish who had just been acquired …