Tag Archives: jay baer

December 28, 2016

News & Events

2017 Digital Marketing Trends: 25 Experts Weigh In on What to Watch

2017 digital trends

With another year behind us and a new year on the horizon, digital marketers are looking ahead with excitement. As new technology, tools, and trends emerge, we thought it might be useful to ask some of the industry’s brightest thought …


September 27, 2016

News & Events

Social Brand Forum 2016 Recap: Photos, Slides, and More

social brand forum 2016 recap

Last Friday, the curtain went down on another successful Social Brand Forum here in the heart of the heartland at the historic Englert Theatre in beautiful downtown Iowa City. Once again, the Midwest’s premier digital marketing event presented a bold intersection …


September 14, 2016

News & Events

Ask the Experts: What Marketing Mistakes Are Made Most Often?

social brand speakers

People usually ask the experts about best practices and their predictions for the future. While these roundup posts are usually full of useful insights, they’re also incredibly optimistic. And while optimism isn’t necessarily a bad thing, it glosses over real life, …


August 31, 2016

Customer Service

Customer Centricity Isn’t a Policy — It’s a Culture

customer centricity

Customer service demands online and offline have forever changed as a result of our always-on, everyone’s-a-publisher model. All the world’s a stage and how (or if) brands respond to customer complaints or even challenging questions is a critical component to reputation management. …


August 18, 2016

News & Events

Meet the Social Brand Forum 2016 Speakers: A Podcast Roundup

social brand speakers

Recently, the team at Orbit Media Studios put together an amazing article about ways to get the most from a conference. If you’re planning on attending the Social Brand Forum this year (there’s still time to register), reading it will help you get …


August 9, 2016

News & Events

Get Ready for Social Brand Forum 2016 with Our Summer Reading List

social brand forum reading list

Publishing a book is no small feat. In fact, that’s just the beginning of the process if you hope to actually get your book in the hands of all the people who need to know about it. But marketers (especially …


May 10, 2016

News & Events

Order Get Scrappy and Get 2 FREE VIP Passes to #SocialBrand16

launch week forum

As we said recently, May is a big month at Brand Driven Digital. Last week, we announced that we’re counting down May with special announcements about Social Brand Forum 2016 as we close in on May 31st — the final …


May 3, 2016

News & Events

Social Brand Forum 2016: Speakers Announced, More Coming Soon

social brand forum 2016

We have a very exciting May here at Brand Driven Digital! As you know, my book Get Scrappy: Smarter Digital Marketing for Businesses Big and Small comes out next week (order your copy now for the best price and extras). May is …


March 14, 2016

Podcast

Customer Service Is the New Branding with Jay Baer

jay baer

http://traffic.libsyn.com/onbrand/Jay_Baer_On_Brand.mp3Podcast: Play in new window | Download“Every single time you respond to a customer complaint it increases advocacy. Every time you don’t it decreases it.” Jay Baer would know. For his new book Hug Your Haters, Jay didn’t just write about …


January 13, 2016

News & Events

Social Brand Forum 2016: Speakers Announced, Registration Open

A new year brings many new things. At Brand Driven Digital we have two big events on the horizon. We’re excited to share the first with you today — Social Brand Forum 2016. Now in it’s fifth year, Social Brand …