Tag Archives: employee engagement
Bringing the IBM Watson Brand to Life with Amber Armstrong
http://traffic.libsyn.com/onbrand/Amber_Armstrong_On_Brand.mp3Podcast: Play in new window | Download“We want to personify the Watson brand.” But how do you personify a machine? That’s one of the many challenges that Amber Armstrong faces on a daily basis as Director of Digital Amplification, Events, …
Brand Leadership Through Employee Engagement with Michael Brenner
http://traffic.libsyn.com/onbrand/Michael_Brenner_On_Brand.mp3Podcast: Play in new window | Download“As marketing leaders, we have to give up control.” As CEO of Marketing Insider Group, author Michael Brenner knows a thing or two about marketing and leadership. With a career ranging from startups to …
How Employee Engagement Builds Brands with Thom Wyatt
http://traffic.libsyn.com/onbrand/Thom_Wyatt.mp3Podcast: Play in new window | Download“I spend a lot of my time at the intersection of branding and social media.” As Global Director of Employee Engagement at Siegel+Gale, Thom Wyatt helps organizations build brands through improvements in employee engagement, …
How Do I Drive Employee Engagement on a Company Blog?
http://dl.dropboxusercontent.com/u/5985866/SocialBrandChat/SocialBrandChatEpisode7.mp3Podcast: Play in new window | DownloadThis week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Mike Gerholdt: “How do I drive employee engagement on a company blog?” As we’ve discussed before, your employees …