Joe Chernov on the State of Inbound at Social Brand Forum 2014 (VIDEO)


September 15, 2014

joe chernov social brand forum

Each year, HubSpot conducts a landmark study on the State of Inbound Marketing. This year’s report dives deeper then ever before into the growth of the “Inbound” movement. Specifically, it tracks the reach of Inbound beyond the borders of marketing to see where and how deeply it’s taken root in front-office functions like sales and service. Joe Chernov championed the State of Inbound 2014 report, and will present the findings at this fall’s Social Brand Forum. Recently, Joe gave us a sneak peek of the data and his talk.

Joe Chernov is the VP of Content for HubSpot, where he manages the company’s blog and content offers teams. He was previously the VP of Marketing for Kinvey, a mobile infrastructure start-up. Joe joined Kinvey from Eloqua, where he served as VP of Content Marketing. The Content Marketing Institute named him “Content Marketer of the Year” in 2012. He serves on the board of advisors for marketing tech startups Little Bird and Track Maven.

We couldn’t wait to sit down and chat about #SocialBrand14 with Joe.

Here’s an overview of Joe’s talk at Social Brand Forum 2014!

Hubspot and the State of Inbound at #SocialBrand14

Not only can you hear Joe’s presentation on the State of Inbound at this year’s Social Brand Forum, but as an attendee you will also be provided with the entire report, courtesy of our friends at Hubspot. If that wasn’t enough, we’re also honored to be giving away FIVE FREE SOCIAL BRAND FORUM SCHOLARSHIPS that Hubspot has provided. Simply be one of the first five comments below describing your inbound marketing efforts — what you are doing or what you could be doing better — and you’ll have secured your seat to the Midwest’s premier digital marketing event.

Can’t Wait? Register Now for the Social Brand Forum!

Registration for the event is $375, which includes a copy of Chris Brogan’s new book, The Freaks Shall Inherit the Earth, and a new book from Ann Handley for each attendee. Hurry! This popular event is very close to selling out once again. A special student/educator rate of $95 is also available by emailing [email protected].

Ready to Go?

Register now at socialbrandforum.com >>

You can also join the Social Brand conversation by liking Brand Driven Digital on Facebook, following us on Twitter, and using the hashtag #socialbrand14 on your favorite social networks.

See you next week!


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is a strategist, speaker, educator, and author of Brand Now: How to Stand Out in a Crowded, Distracted World and Get Scrappy: Smarter Digital Marketing for Businesses Big and Small. He is the Chief Brand Strategist at Brand Driven Digital, an educator at the University of Iowa, and host of the On Brand podcast. More about Nick.