Can Facebook Influence Elections?


November 7, 2014

social-brand-chat

This week on Social Brand Chat presented by KXIC we discussed the recent mid-term elections and the role that Facebook may be playing in influencing the outcome. We also took a question from Kayla Plante via LinkedIn, who asked,  “Can you share best practices on social media advocacy and employee education?” Let’s chat about all of this.

When it comes to best practices for employee education and advocacy on social media, the first place to start is internal communication. Your employees have the potential to be your best brand ambassadors. But that’s only if they know what you want them to do and are empowered to do so. Do you want them to like and share your posts? Do you want them to create content? Start by telling them.

For this week’s social media news we talked about the recent mid-term elections and how Facebook could be playing a role in influencing the outcome with their election-day mainstay, the “I’m Voter” button. Robinson Meyer broke things down pretty powerfully in his story on The Atlantic.

Do you have a question about social media you’d like answered? Ask in the comments below, on our Facebook page, or on Twitter using #SocialBrandChat. Check out previous episodes of the Social Brand Chat podcast here.

Remember to subscribe to the show on iTunes — and don’t be shy about giving us a rating and review to help others find us. You can also listen to the show via Stitcher Radio.

Until next week, see you on the Internet!


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is a strategist, speaker, educator, and author of Brand Now: How to Stand Out in a Crowded, Distracted World and Get Scrappy: Smarter Digital Marketing for Businesses Big and Small. He is the Chief Brand Strategist at Brand Driven Digital, an educator at the University of Iowa, and host of the On Brand podcast. More about Nick.