Author Archives: Taylor Corrigan

Taylor Corrigan

By Taylor Corrigan on November 2, 2016

Social Media Strategy

Social Media Activism: Effective or Slacktivism?

If you use any social media, whether its Facebook, Twitter, or even Instagram, you’re no stranger to social media activism. It takes the form of Facebook profile picture overlays, trending hashtags, or the latest movement, Standing Rock location check-ins.


Taylor Corrigan

By Taylor Corrigan on July 27, 2016

Strategy

What Your Brand Can Learn from Comic-Con

comic con

Whether you’re someone who gets excited about Comic-Con or you don’t really understand all “the hype” there’s no doubt that you’ve heard of it. Comic-Con International: San Diego is the largest convention of its kind in the entire world, and …


Taylor Corrigan

By Taylor Corrigan on April 27, 2016

Blogging

4 Tips for Avoiding Writer’s Block with Your Blog

Whether you have a blog that needs updating daily, weekly, or even monthly, writer’s block is something that happens to the best of us. If it’s your first blog post you may be stuck thinking that every word should be …


Taylor Corrigan

By Taylor Corrigan on January 27, 2016

Strategy

Millennial Marketing: Gaining Trust with the Least-Trusting Generation

Ahh, the elusive and mysterious millennial generation … Pundits have a hard time deciding whether they’re the laziest generation or the most hard-working, but one thing we know for sure is that they are the least trusting when it comes …


Taylor Corrigan

By Taylor Corrigan on August 19, 2015

Strategy

Why Diversity Marketing Is More Important Than Ever

While the country may be split on many political and social issues, several companies have decided to take a stand. Whether it’s Coca Cola and their “America The Beautiful” super bowl ad, Wells Fargo’s ad about same-sex adoption, or Cheerios’ commercial featuring an …